https://www.itmatters.studio/contact-us daily 0.75 2023-12-06 https://www.itmatters.studio/home daily 1.0 2025-06-14 https://www.itmatters.studio/services daily 0.75 2025-10-29 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1701803719364-60PZDZL4GAUKIO999OPH/IRL_StageA_01.png Services - Brand Design Creative Tech innovation is our essence. We craft intelligent, digital-first brand identities with adaptive motion and AI-generated sonic systems. Our expertise spans creating impactful AI-enhanced digital branding for leading global corporations. We specialize in the following: AI-Driven Digital Brand Experiences Intelligent Motion Brand Identities Sonic Brand Identities https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/88770d53-0d19-4ae7-95b7-fe6d500250d8/image18.png Services - Brand Innovation At itMatters, we redefine innovation. Our approach combines advanced AI algorithms, intelligent automation software, and AI-powered 3D motion design to deliver digital-first solutions. We focus on exceeding industry standards by turning bold ideas into transformative reality. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1634228543081-X2XKMY845PADIWGPGNSE/20190813_DiscoveryPlus_Route03_Ad_Outrageous.jpg Services - Brand Content Innovative Brand Activations AI-Driven External Communications Campaigns Digitally Optimized Employee Engagement Campaigns https://www.itmatters.studio/about daily 0.75 2025-10-29 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/9f4347a2-09d3-482d-9682-656039ac2f55/JoaoSeabra_Superunion_2018+%282%29.jpg About - itMatters is a forward-thinking brand innovation consultancy studio. We go beyond traditional branding by creating dynamic and AI-driven solutions that resonate with contemporary trends and emerging consumer behaviors. Our studio crafts revolutionary digital experiences using custom-built software and tools to bring ambitious visions to life. We aim to prepare brands for the AI-powered future, ensuring they lead in consumer engagement through data-driven insights. Led by João Seabra, a respected university professor, founder, and creative director of multiple international studios and agencies, itMatters collaborates globally with top consultancy agencies to deliver unmatched creative tech expertise in brand evolution. https://www.itmatters.studio/404 daily 0.75 2025-10-29 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1634145084313-KLNPTLHA5CMS1617I3Y6/image15.jpeg https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/473038e5-1000-4bba-bf8b-cac197e70278/IRL_StageA_02.png https://www.itmatters.studio/work daily 0.75 2025-10-29 https://www.itmatters.studio/work/bofa-2021-nft monthly 0.5 2021-10-13 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1634069080807-BFWFBPU7W6I33TRAWVL7/Hero_Real_01.png Our Work - Bank of America / Earth Anew NFT - Make it stand out The teaser of the NFT presented to the Bank of America clients. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/9cb6a4e6-a5ed-4e0d-b4c0-b92042ad4ebb/BofA_NFT_WebsiteMockup.jpg https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1634065549013-J0N646G54VHL1RUKPDR3/NFT_Render_01.jpg Our Work - Bank of America / Earth Anew NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/fbf5ea52-d020-4893-8944-7989b3762db4/NFT_Render_02.jpg Our Work - Bank of America / Earth Anew NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/49881226-13a2-4d33-84d3-4b58fc58b72b/NFT_Render_03.jpg Our Work - Bank of America / Earth Anew NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/8211b5f9-199e-4910-9da7-b39270b71297/NFT_Render_04.jpg Our Work - Bank of America / Earth Anew NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/f6b2217f-f077-4f93-9660-f048c74bb816/NFT_Render_05.jpg Our Work - Bank of America / Earth Anew NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/dcc45b28-75c5-4f9b-a65d-8d12432b87d8/NFT_Render_06.jpg Our Work - Bank of America / Earth Anew NFT https://www.itmatters.studio/work/capitolis-rebrand monthly 0.5 2023-02-09 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/079b83e5-62c9-4c3e-918a-39fea7000c12/StyleFrame_Shot18_A_02.jpg Our Work - Capitolis / Motion Rebrand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/51c077a5-4323-4ed6-a0d3-15ffa453edc5/test_03.png Our Work - Capitolis / Motion Rebrand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/c3fafcbb-e2c0-4921-a3b0-0937dbd16503/StyleFrame_Shot03_C_51.jpg Our Work - Capitolis / Motion Rebrand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/73d9029f-3106-4e7d-9564-6f239d1d3bc3/StyleFrame_Shot04_E_03.jpg Our Work - Capitolis / Motion Rebrand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.itmatters.studio/work/trellix-brand monthly 0.5 2023-02-09 https://www.itmatters.studio/work/bofa-arizona-nft monthly 0.5 2023-02-09 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/9bc236b9-9754-46d2-9b50-181830b43679/image%2B%2818%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/c6096fd1-7509-4585-adb8-4ca80a624072/output_USGS10m.jpg Our Work - Bank of America / Earth Anew "Arizona" NFT Height Data Map (height is represented by the percentage of white in each pixel) https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/fd87916f-9dab-40c9-a4eb-b26fccf3edca/image%2B%2824%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT 01 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/84a7346b-95e7-46a5-abb6-29aa183aeb9a/image%2B%2830%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/96f18909-a3a5-4361-8541-93a3f44095b9/Screenshot%2B2021-11-11%2B154334.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/80e6eb2c-ef2c-4a38-8fdc-571bf327c939/photo-1539872362565-658f12d33b09.jpeg Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/d7e3487a-ef2e-432a-9e62-238c2919873f/image%2B%2819%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/b0303e7e-ebde-421f-8699-b35680a62bb9/Screenshot%2B2021-11-11%2B141356.png Our Work - Bank of America / Earth Anew "Arizona" NFT Stitched satellite images https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/f4bfd892-bd80-41d3-8d64-40038e7dcc49/image%2B%2823%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT 02 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/eb7857dc-1697-4770-88a9-f4f685d80c1d/image%2B%2829%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/9bd7b6ee-fab1-4295-a9c1-05267348665d/Screenshot%2B2021-11-11%2B154501.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/7c996419-cf0f-49d1-90fa-1f89c7ce47fe/11843eaa6707ef978c6b34bc6de29b89--aerial-photography-amazing-photos.jpeg Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/cad9d73f-a46f-472d-a638-f2c9085ff495/image%2B%2820%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1669760f-4b1c-47d4-a78c-fba679d016bc/Screenshot%2B2021-11-11%2B145731.png Our Work - Bank of America / Earth Anew "Arizona" NFT 03 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/31840c2e-986b-4491-bd2c-b653be329cfe/image%2B%2828%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/e4671b27-0e40-4764-b832-59cbc63fe596/Screenshot%2B2021-11-11%2B154422.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/5522e123-1927-464d-ab0f-614ef85c46c8/92.jpeg Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/384616ef-f78f-49a0-9fa9-b22290b930a3/image%2B%2822%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/66cf8cfe-781f-45ab-8d73-b9a52ab04b5e/Screenshot%2B2021-11-11%2B145816.png Our Work - Bank of America / Earth Anew "Arizona" NFT 04 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/757ad1ef-653f-40b1-8217-a8848c48541c/image%2B%2827%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1e7bd9ce-7884-4636-8970-2ef985d1d9be/Screenshot%2B2021-11-11%2B154357.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/b462fd4b-d774-421f-9485-ac6b316d33d1/AX131_171-00003.jpeg Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/8875ab0e-134a-431c-ab30-00f04c5b1893/image%2B%2821%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/9ea94cc4-9f00-435e-8e51-c9db55ddf4d5/image%2B%2825%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT 05 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/9594694e-a511-48ac-971d-07bbe58992fc/image%2B%2831%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/38155449-4f5a-4769-9739-d24453ff2941/Screenshot%2B2021-11-11%2B160614.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/7cf7c357-35e1-4e48-bd41-f24955cdb2a4/download.jpeg Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/7cb17e6f-c11f-43df-a774-31ab8aae30bd/image%2B%2815%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1e8090eb-353d-4c40-8ec5-9abfe2802dfc/image%2B%2826%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT 06 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/92650b1d-6c94-4e33-a0cd-eb044e6f18bf/image%2B%2817%29.png Our Work - Bank of America / Earth Anew "Arizona" NFT https://www.itmatters.studio/work/mazda-cx50-hiddenpatters monthly 0.5 2023-03-06 https://www.itmatters.studio/work/mazda-cx50 monthly 0.5 2023-12-05 https://www.itmatters.studio/work/vodafone monthly 0.5 2023-12-05 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1634144977181-WQNA0MI635XWJFKNWONK/image12.png Our Work - Vodafone / Generative Rebrand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1634145205717-0GCRUUQM7X5X72DGGG1C/image14.png Our Work - Vodafone / Generative Rebrand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1634145084313-KLNPTLHA5CMS1617I3Y6/image15.jpeg Our Work - Vodafone / Generative Rebrand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1634145242777-8WQLFMISAFI0TLAB7FHB/image13.png Our Work - Vodafone / Generative Rebrand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1634152528451-LPH14WCARE24UYJPTKID/image37.jpeg Our Work - Vodafone / Generative Rebrand - Make it stand out The generative speechmark in an airport responds in real-time to the movements of people while they wait for their luggage. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/1634152561694-UNY75IZ2EFK1Q7TA465G/image38.jpg Our Work - Vodafone / Generative Rebrand - Make it stand out The generative speechmark in a Vodafone store responds to the voices of customers. https://www.itmatters.studio/work/cokestudio monthly 0.5 2023-12-06 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/2c295c47-6510-40f4-8320-72f1ade02b25/Billboard_GroupBW.jpg Our Work - Coke Studio / Rebrand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/ce803e11-bd41-4c97-a06d-7814cba90067/CokeStudio_Subway2Up.jpg Our Work - Coke Studio / Rebrand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.itmatters.studio/work/candy monthly 0.5 2023-12-06 https://www.itmatters.studio/work/bofa-snowglobe monthly 0.5 2023-12-06 https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/49f7564b-9c6a-4457-8adf-ba9cdeb4068f/BofA_Snowglobe_01.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/6aa188ca-6da7-4a9c-9679-66b28b80be60/Presentation_001.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/4ebe7e73-e842-403c-a1a6-e7f8063478cc/BofA_Snowglobe_02.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/101ce92e-2ee2-4fe7-9f43-3834fc3c7adf/Presentation_002.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/d7301787-918b-431f-8dba-30787c5092d1/BofA_Snowglobe_03.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/6f5656ba-1bfd-45fa-a2b5-e750c6fb59e8/Presentation_003.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/855a47c6-01d3-48b4-a297-368a25b3382b/BofA_Snowglobe_04.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/ffbd158a-0660-43df-af50-670dcc303c92/Presentation_004.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/e314e809-fb45-4275-aeaf-53a2f45f7d82/BofA_Snowglobe_05.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/7fa595c1-84e8-4b36-b227-6992ba621ee2/Presentation_004b.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/8b652158-702c-4663-b319-ea0909061fe2/BofA_Snowglobe_06.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/d281b011-07e3-429e-afc5-ed77b11defb2/Presentation_005.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/64700bce-b3be-435a-864b-de58c76294e2/BofA_Snowglobe_07.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/7357cf69-dd04-4890-92f8-6a24680cf60b/Presentation_005b.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/bbedc956-b487-4463-a9ee-256dd05a7142/BofA_Snowglobe_08.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/286d2157-287c-4743-86b3-5bf807765a75/Presentation_006.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/fe0ebf32-71a2-4f53-9c77-deddba93b847/BofA_Snowglobe_09.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/bd61be0a-00ab-4e28-9b4e-db3da49646b1/Presentation_007.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/78f79499-571c-499b-abf9-7410e3ba5f3e/BofA_Snowglobe_10.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/826963ab-9d6f-40d7-bc49-42dfe173c0e4/Presentation_008.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/0d83b678-e680-427a-b1d7-00b4208dc511/Presentation_009.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/2216b026-44d1-49fe-b223-2521baeb77bf/Presentation_010.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/c1448521-f0cb-4528-a3d1-ca31b597528b/Presentation_011.png Our Work - Bank of America / "Snow Globe" https://images.squarespace-cdn.com/content/v1/6165c17a88f6997eddcb0778/969c5ccc-d0ec-434d-a8ef-5d2181374894/Presentation_012.png Our Work - Bank of America / "Snow Globe" https://www.itmatters.studio/work/att-business monthly 0.5 2023-12-06 https://www.itmatters.studio/work/johnniewalker-bluelabel-ar monthly 0.5 2025-04-22 https://www.itmatters.studio/work/fever-tree-molson-coors monthly 0.5 2025-04-22